Master of Tourism and Hospitality Management
Hospitality Management is one of Switzerland’s leading management fields, and SIMI Swiss equips you to become a well-rounded leader in this industry.
The Master of Tourism and Hospitality Management program is a top choice in Switzerland, distinguished by its fully recognized qualifications. With a flexible and unique learning structure, the program not only enables students to balance practical skills with academic foundations but also actively supports various opportunities in Switzerland, including job searching, paid internships, and long-term career prospects after graduation. At SIMI Swiss, we believe this is a comprehensive solution that enhances students’ competitiveness and adaptability in an ever-changing global landscape.
In collaboration with local academic partners, SIMI Swiss has developed an extensive academic support system and specialized English training, helping students overcome learning challenges and maximize their academic performance. Additionally, students can participate in Swiss Colloquium and other professional networking activities, allowing them to expand their social and professional connections effectively.
Along with globally recognized qualification, the SIMI Swiss Master program understands what students need:
Qualifications and Professional Recognition Upon Graduation:
- Master of Business Administration in Tourism and Hospitality Management from Swiss Information and Management Institute (SIMI Swiss)
- Master of Arts in Tourism and Hospitality Management from Swiss Institute of Management and Sciences (SIMS Swiss)
- Level 7 Diploma in Tourism and Hospitality Management from The Ofqual UK.Gov Awarding Body OTHM (Gov Recognition No. 603/2316/4)
Program Details
Winter Semester 2025 General Opening
Tuition & Living Expenses
Detailed Study Schedule
Pre-Departure Preparation
- Program Consultation: SIMI Swiss assists students in selecting the most suitable Bachelor’s, Master’s, or Doctoral program based on their goals and capabilities.
- Enrollment Assistance: Guidance on completing applications, preparing documents, and meeting admission requirements.
- Visa Support: Detailed consultation throughout the visa application process, liaising with embassies to maximize approval chances.
- Accommodation & Living Arrangements: Assistance in finding dormitories or private housing, along with guidance on Swiss culture, transportation, and local regulations.
- Scholarship & Financial Aid: Consultation on scholarships and financial support for eligible students.
- Pre-Departure Orientation: Organized sessions covering education systems, online learning platforms, and familiarization with the new environment.
- Tuition Refund Policy for Visa Denial: 100% tuition refund if the student’s visa application is unsuccessful.
- Collaboration with Agencies in Vietnam: Ensuring efficient and smooth processing for students before departure.
Safe & Efficient Enrollment
- Enrollment Assistance: Guidance on completing applications, document verification, and study schedule arrangements.
- Accommodation Stability: Dormitory placement near campus for a convenient and comfortable learning environment.
- Daily Life Guidance: Assistance with public transportation, shopping, and understanding local culture.
- Orientation Program: Introduction to learning platforms, schedules, and faculty connections for a seamless academic transition.
- Health & Insurance Support: Assistance in purchasing health insurance and accessing healthcare services.
- Visa & Legal Support: Support with visa extensions, residence registration, and opening a bank account for hassle-free settlement in Switzerland.
Effective Study Arrangement
- Balanced Schedule: Enables students to effectively manage their time between studies, extracurricular activities, and part-time jobs in compliance with Swiss labor laws.
- On-Campus Learning: A dynamic blend of theory, research, teamwork, and real-world projects, ensuring practical application of knowledge.
- Modern Supplementary Courses: Training in German language, technology skills, and AI, equipping students with essential competencies to meet the demands of the European job market.
Semester 1
1. Strategic Management and Marketing (J/616/2693)
Overview
- Divided into four parts: strategic management principles, strategic marketing approaches, environmental impact on strategy, and research in strategic management.
- Focuses on understanding the relationship between an organization’s strategic positioning, marketing strategies, and the implementation of effective strategic plans.
Unit Aims
- Develop the ability to analyze strategic management principles in the tourism and hospitality industry.
- Critically evaluate strategic marketing approaches and their role in organizational success.
- Understand environmental factors influencing strategic decisions in tourism and hospitality organizations.
Course Details
This course is accredited and mapped to National Occupational Standards. It can also be accumulated towards earning a Master Award from SIMI Swiss if taken independently.
- View details on Learning Outcomes, Topics, and Suggested Readings HERE.
2. Destination Management (L/616/2694)
Overview
- Divided into four parts: factors influencing destination management, the role of destination management organizations (DMOs), stakeholder influence, and the relationship between destination management and marketing.
- Focuses on understanding the complexities of managing tourism destinations, balancing sustainability, stakeholder interests, and market competitiveness.
Unit Aims
- Develop the ability to analyze key factors affecting destination management.
- Critically evaluate the role and effectiveness of destination management organizations (DMOs).
- Understand the influence of stakeholders and the strategic link between destination management and marketing.
Course Details
This course is accredited and mapped to National Occupational Standards. It can also be accumulated towards earning a Master Award from SIMI Swiss if taken independently.
- View details on Learning Outcomes, Topics, and Suggested Readings HERE.
3. International Tourism Policy and Development (R/616/2695)
Overview
- Divided into four parts: tourism policy frameworks, international development theories, impact assessment of tourism development, and project planning for sustainable tourism growth.
- Focuses on understanding how tourism policies influence international development and the role of tourism in achieving global sustainability goals.
Unit Aims
- Develop the ability to analyze and critique tourism policies and their implications for international development.
- Evaluate the impact of international tourism on economic, social, and environmental sustainability.
- Understand how to design and implement tourism projects that contribute to global development objectives.
Course Details
This course is accredited and mapped to National Occupational Standards. It can also be accumulated towards earning a Master Award from SIMI Swiss if taken independently.
- View details on Learning Outcomes, Topics, and Suggested Readings HERE.
4. Digital Tourism and Hospitality (Y/616/2696)
Overview
- Divided into four parts: the impact of technology on tourism and hospitality, the emergence of digital tourism, the role of social media, and the legal and ethical implications of digital transformation.
- Focuses on understanding how technological advancements shape the tourism and hospitality industry, from digital marketing to automation and smart tourism solutions.
Unit Aims
- Develop the ability to analyze the role of digital technology in transforming tourism and hospitality operations.
- Critically evaluate the impact of online platforms, social media, and data analytics on customer engagement and business performance.
- Understand the ethical and security challenges related to digital transformation in the industry.
Course Details
This course is accredited and mapped to National Occupational Standards. It can also be accumulated towards earning a Master Award from SIMI Swiss if taken independently.
- View details on Learning Outcomes, Topics, and Suggested Readings HERE.
5. Organisational Behaviour in International Contexts (H/616/2698)
Overview
- Divided into four parts: organisational behaviour theories, international business environments, cross-cultural management, and human resource strategies in global contexts.
- Focuses on understanding how cultural diversity, leadership styles, and organisational structures influence business operations in international settings.
Unit Aims
- Develop the ability to analyze organisational behaviour theories and their application in international tourism and hospitality.
- Critically evaluate cross-cultural management trends and their impact on global workforce dynamics.
- Understand strategic human resource management practices and leadership approaches in multinational environments.
Course Details
This course is accredited and mapped to National Occupational Standards. It can also be accumulated towards earning a Master Award from SIMI Swiss if taken independently.
- View details on Learning Outcomes, Topics, and Suggested Readings HERE.
6. Advanced Research Methods (D/616/2697)
Overview
- Divided into four parts: research philosophies and methodologies, qualitative and quantitative research techniques, data analysis and interpretation, and research project planning.
- Focuses on developing critical research skills, enabling learners to conduct independent academic and industry-related research in tourism and hospitality management.
Unit Aims
- Develop the ability to evaluate different research philosophies and methodologies applicable to business and management studies.
- Critically assess qualitative and quantitative research techniques, including data collection, analysis, and ethical considerations.
- Understand how to design, plan, and execute a research project in a tourism and hospitality context.
Course Details
This course is accredited and mapped to National Occupational Standards. It can also be accumulated towards earning a Master Award from SIMI Swiss if taken independently.
- View details on Learning Outcomes, Topics, and Suggested Readings HERE.
7. German
Overview
- Basic Communication Skills: Get familiar with pronunciation, vocabulary, and simple sentence structures in German.
- Fundamental Grammar: Master essential grammar rules to help learners construct accurate sentences.
- Practical Application: Develop conversational skills through real-life communication scenarios.
Unit Aims
- Building a Strong Foundation in German: Provide learners with a solid base in pronunciation, vocabulary, and grammar.
- Enhancing Communication Skills: Improve listening, speaking, reading, and writing skills in an interactive learning environment.
8. Activity: BossCamp
Semester 2
1. Internship (4-6 months)
Eligible students will be introduced to paid internship opportunities throughout their studies, allowing them to gain practical experience and develop professional skills. Support activities include:
- Introducing internship opportunities that align with students' fields of study and individual competencies.
- Providing guidance on internship preparation and reporting to optimize learning outcomes.
- Organizing career orientation workshops to help students understand market trends.
- Offering in-depth career guidance to build a sustainable professional development plan.
2. Capstone Project
Capstone Project is the final assignment that students undertake at the end of their program. The objective of the Capstone Project is to synthesize and apply the knowledge and skills accumulated throughout the course. Unlike traditional exams, the Capstone Project requires students to solve real-world problems or tackle challenges within their field.
Key Features of the Capstone Project
- Practical Application: Students address real-world problems, conduct research, or develop strategic plans for an organization, either real or hypothetical.
- Knowledge Integration: The Capstone Project requires students to synthesize and apply concepts from multiple subjects, demonstrating systematic thinking and the effective use of information in a professional context.
- Research Component: A crucial part of the Capstone Project involves data collection, analysis, and interpretation to support conclusions and recommendations.
- Collaborative Spirit: Some Capstone Projects require teamwork, simulating collaborative business environments, while individual projects allow for in-depth focus on a specific expertise area.
- Presentation and Defense: Students present their Capstone Project before a panel of faculty members or industry experts, defending their methods, findings, and recommendations.
Benefits of the Capstone Project
- Real-World Experience: Students gain the opportunity to solve practical problems and apply their knowledge in real situations.
- Skill Development: The Capstone Project enhances critical thinking, problem-solving, research, and communication skills.
- Portfolio Enhancement: The final outcome of the Capstone Project serves as a competency showcase, supporting job interviews and career advancement.
- Networking Opportunities: The Capstone Project often provides opportunities to connect with industry professionals, fostering valuable relationships.
In summary, the Capstone Project is the pinnacle of the program, allowing students to showcase their expertise and readiness to face professional challenges.
Entry requirements & Learning methods
1. Entry Requirements
In addition to the entry requirements, candidates applying to the program are also assessed for their suitability by the admissions committee before joining the program to ensure that they can acquire and benefit from the program.
Entry requirements:
To enroll this program, learners must possess one of the criteria below:
- A Bachelor’s qualification in Majors from accredited universities;
- Or a Level 6 EQF diploma or an equivalent qualification from organizations that are authorized to issue qualifications and have been accredited.
English requirements:
If a learner is not from a predominantly English-speaking country, proof of English language proficiency must be provided.
- Common European Framework of Reference (CEFR) level B2 or equivalent;
- Or A minimum TOEFL score of 101 or IELTS 5.5; Reading and Writing must be at 5.5 or equivalent.
Please note: SIMI reserves the right to make admissions decisions based on the requirements of recognized agencies and the global quotas of the program.
2. Full-Time Study Abroad Model in Switzerland
3. Full-Time Study Abroad Support
The entire support process before, during, and after studying abroad is facilitated by StudyAbroader, a member of SIMI Swiss specializing in student support and care services. Learn more HERE.
Fees and Insurance Policy
1. 100% Refund if Visa is Not Granted
1. Scope of Application
This policy applies to international students enrolling in full-time studies at SIMI Swiss, Zug, Switzerland, who require support in the visa application process.
2. Fee Payment Regulations Before Visa Application
- Students are required to pay 60% of the first-year tuition fees before starting the visa application process.
- This fee includes document processing, acceptance letter issuance, and related administrative procedures to support students in the visa process.
- Visa processing fees are separate from tuition fees, and SIMI Swiss does not collect this fee. Students will be supported in working with a visa service provider and making payments for services (if applicable) and government fees.
3. Refund Cases
Students may request a refund in the following cases:
- Visa is not granted:
- SIMI Swiss will refund 100% of the paid amount after deducting administrative fees (if applicable).
- Students must provide official documentation from the visa issuing authority (visa refusal letter or notification from the Embassy/Consulate).
4. Non-Refundable Cases
SIMI Swiss will not issue refunds in the following cases:
- Visa is granted, but the student decides not to continue studying:
- Students who refuse to enroll after receiving a visa will not be eligible for a refund.
- Incorrect or incomplete information provided:
- If the visa is denied due to false information or incomplete documentation from the student, SIMI Swiss is not responsible for issuing a refund.
- Student withdraws the visa application after the process has started.
2. Tuition & Living Expenses Policy
Tuition Fees
The tuition fees include:
- Academic Program: Courses, examination fees, guest lectures, specialized seminars, and field trips.
- Internship: Evaluated, credited, and recorded in the academic transcript.
- Career Support: Personalized counseling from career experts.
Accommodation
- Standard: Twin rooms with bi-weekly cleaning service, including bed linens and towels.
- Mandatory: Applicable to new students. Third-year undergraduate and postgraduate students may opt out.
- Upgrade Options: Other room types within the campus are available for an additional fee.
- Applicable Period: Not available during Christmas and other holidays.
- Additional Booking: Holiday accommodation is available at CHF 400/week, bookable in advance via reception.
Facilities and Services
Infrastructure Fees
Includes:
- Administrative operations: Admissions, alumni relations, human resources, finance, and IT.
- Logistics and operations: Event organization, depreciation costs, and facility management.
Student Support Services
- Sports Facilities: Access to on-campus sports facilities.
- Academic Guidance: Study support and academic mentoring.
- Health Seminars: Enhancing mental and physical well-being.
- Internship & Career Services: Planning, supervision, and participation in job fairs.
- Digital Resource Center: Access to digital tools and learning materials.
- Alumni Membership: Long-term connection with the alumni network.
Support Upon Arrival in Switzerland
- Airport reception in Geneva.
- Orientation program at the beginning of the course.
- Assistance with residence permit registration.
Additional Costs
- Swiss residence tax and VAT.
Other Benefits
- Uniforms.
- 24/7 security and reception service.
- Swiss student ID issued by the authorities, which can be used as a student discount card.
- Access to other on-campus facilities.
3. Insurance and Other Expenses Policy
Insurance and Social Support
- Health insurance during the study period.
- Student support counseling services.
- Global liability insurance coverage.
Program accreditations
1. Accreditation review guidelines by SIMI Swiss
SIMI is the first higher education institute in Zug, Switzerland, to achieve comprehensive international accreditations at both the organizational and program levels. The video below guides you through the step-by-step process of verifying and checking SIMI Swiss's accreditations and recognitions.
2. Refer to SIMI Swiss Program information in SVEB Switzerland
SVEB Switzerland (Schweizerischer Verband für Weiterbildung) is the Swiss Federation for Adult Learning and serves as the national umbrella organization for adult education in Switzerland. SVEB is recognized as the leading authority in Switzerland for promoting and supporting lifelong learning and professional development through a wide range of educational programs and certifications.
Benefits of the SIMI Programs Published in SVEB:
- Officially on the Swiss federal portal: Being published in SVEB gives the SIMI Swiss program official publication in Switzerland, validating its quality and adherence to Swiss educational standards.
- Increased Credibility: Membership and listing with SVEB enhance the credibility of the SIMI Swiss program, making it more attractive to prospective students and employers who value SVEB-approved programs.
- Professional Advancement: Programs listed with SVEB are often aligned with the needs of the Swiss job market, increasing graduates' employability and supporting their career progression within Switzerland.
- Access to a Wider Network: Association with SVEB connects the SIMI Swiss program to a broader network of educational institutions, professionals, and employers across Switzerland, offering opportunities for collaboration, networking, and knowledge exchange.
- Compliance with Swiss Standards: SVEB ensures that SIMI Swiss programs meet high educational standards, including up-to-date content, qualified instructors, and effective teaching methods, enhancing the overall learning experience for students.
- Support for Lifelong Learning: SVEB’s focus on adult education means the SIMI program aligns with lifelong learning principles, supporting students in their ongoing professional development.
Check the SIMI Swiss programs on SVEB HERE.
3. Notary Public and Apostille for SIMI Qualifications in Switzerland
Notary Public and Apostille for SIMI Qualifications in Switzerland
In Switzerland, a Notary Public can certify copies of academic degrees and diplomas by verifying their authenticity and confirming that they match the original document. This notarized certification is often required for legal, academic, or professional purposes, such as further studies, job applications, or immigration procedures.
For international use, a notarized degree may also require an Apostille from the relevant Swiss authority (usually the cantonal State Chancellery) to ensure its recognition in countries that are part of the Hague Apostille Convention.
Sample:
Note: The information provided above is accurate at the time of publication. However, the content is subject to change in accordance with adjustments to the laws of each country and may be updated without prior notice.
4. Accreditation & recognition of OTHM
About the Ofqual UK.Gov awarding body OTHM:
- Recognized as an organization by the educational authority of the United Kingdom, Ofqual (UK.Gov). Recognition Number: RN5284. Refer to the recognition information CLICK HERE
- OTHM Level 7 Diploma in Tourism and Hospitality Management is accredited with the Ofqual UK.Gov code 603/2316/4. Refer to the accreditation information CLICK HERE
Reference:
- Guidelines of how to check the recognition of OTHM: CLICK HERE
- The meaning of Level System in the labor market in the context of global labor mobility: CLICK HERE
- The meaning of Level System in global diploma recognition: CLICK HERE
Sample Certificate of OTHM Level 7 Diploma in Tourism and Hospitality Management
Sample Transcript of OTHM Level 7 Diploma in Tourism and Hospitality Management
You will get
Triple Crown Award
Comprehensive Support
Paid Internship Opportunities
Job Placement
All Master' Programs (Swiss Campus)
Fully Accredited
Multi Recognition
